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Know what turns a visit into an order.

Follow every product view, cart, checkout, and purchase with first-party analytics that keeps your customer data out of ad platforms.

  • First-party collection
  • Server-side deduplication
  • EU-resident by default
The missing checkout story

Commerce data breaks in quiet places.

01

Your funnel loses people before it loses revenue.

Adblockers and browser rules erase parts of the path, so the drop-off report starts with missing evidence.

02

One purchase can look like two.

Prefetches, retries, and duplicate client events inflate orders unless the server decides what counts.

03

Customer insight becomes advertising inventory.

Ad-platform analytics learns from your store while making it harder to explain where customer data went.

A clearer revenue trail

See the sale without selling the customer.

Every view stays connected to the order, with collection and consent rules you control.

Commerce professional reviewing product photography and catalogue assets on a laptop.Coverage

Know how complete the picture is

See observed, estimated blocked, consent-suppressed, and bot traffic as separate signals instead of one suspicious total.

Observed
72%
Estimated blocked
13%
Consent suppressed
10%
Bot traffic
5%
Online store owner working on a product storefront from a laptop.Collection

Keep events on your own origin

Route collection through your domain so the customer journey stays first-party from storefront to EU collector.

Storefront
shop.yoursite.nl
First-party route
/lm/collect
EU collector
Amsterdam
Warehouse team coordinating packages for verified customer orders.Conversion

Count the checkout once

Server-side deduplication turns retries and double-fires into one verified purchase, not an inflated conversion rate.

Product viewed
18.4k
Added to cart
6.2k
Checkout started
2.1k
Purchase verified
1.3k
Customer browsing products on a smartphone while comparing an item at home.Consent

Apply privacy rules before storage

Consent and PII policies run at the collector before the event reaches storage, independent of a fragile browser banner.

Analytics consent
Enforced
PII redaction
Active
Ad profiling
Off
Signal receipt

Make the next order easier to understand.

Bring product behavior, checkout progress, and verified purchases into one first-party view.

Two ecommerce founders reviewing their online business together on a laptop.
Purchase pathComplete
Duplicate eventsRemoved
Data regionEU
Trustworthy orders100%