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Privacy-first product analytics

See what works in your product.

Live product signals, clean EU data, no analytics cookies or bot noise.

Get startedExplore the interactive demo
Illustrative product data

One stream, four clear views

Answers should feel simple.

Move from change to cause without rebuilding the question in another tool.

01

Overview

See the whole product at a glance.

Start with the numbers that changed, then move straight to the reason why.

  • One calm live summary
  • One date range across every view
leadmaps interface with representative product data.
02

Behaviour

Read what people do next.

Watch meaningful actions arrive in order without turning people into advertising profiles.

  • Clicks, scrolls, and custom events
  • Anonymous product journeys
Live activity with representative product data.
03

Conversion

Find the step that loses intent.

Build a funnel from real events and see both the surviving visitors and the drop-off.

  • Step-by-step conversion
  • Time between every step
A conversion path with representative product data.
04

Acquisition

Know which source earns attention.

Connect search, referrals, social traffic, and campaigns to the behaviour they create.

  • Source and campaign context
  • No advertising identity graph
Traffic quality with representative product data.

Built in, not bolted on

Everything else, included.

Privacy, analytics, and security are part of the product, never an upsell.

Privacy

Zero cookies by default.

Anonymous mode keeps identifiers off the visitor device.
0

analytics cookies

Data residency

Europe by default.

Managed events are routed to EU infrastructure before storage.
A simplified world map used to show European data residency.
Amsterdam regionManaged ingest active

Live activity

See the moment, not tomorrow.

Watch useful events arrive without refreshing a report.
Pageview/pricing
Button clicksignup-primary
Signupworkspace-created
Purchaseplan-pro

Journeys

Understand the path.

Connect pageviews, actions, and goals into one visit.

Open stack

Connect without lock-in.

Install once, then export or route the clean events you need.
JavaScript
React
Next.js
WordPress
Raw export ready

Trust

Every important change stays visible.

Roles, consent, and exports keep a clear audit trail.
  1. 01
    Role updatedAdmin access recorded
  2. 02
    Consent policy changedPrevious version retained
  3. 03
    Raw export createdRequest and result linked

Illustrative product data

A cleaner data path

From event to answer, without the black box.

Each signal is checked before it becomes a metric.

  1. 01

    Capture

    A small first-party script sends only the product events you choose.

    pageview /pricingclick signup-primaryconversion plan-pro
  2. 02

    Clean

    The collector applies consent, bot, and residency rules before storage.

    Consent policy checked
    Bot noise removed
    EU route selected
  3. 03

    Understand

    The same clean stream powers sessions, sources, goals, and journeys.

Core SDK, gzipped
5.1 kB
Collector ingest budget
<5 ms
Managed data region
EU default

Questions, answered

What teams ask before they switch.

The short version, with links to the details when you need them.

What does leadmaps measure?

Pageviews, events, sessions, sources, funnels, journeys, and conversions from one first-party event stream. You choose the events that matter to your product.

Does leadmaps need analytics cookies?

No. Anonymous mode measures useful product behaviour without storing an analytics identifier on the visitor device. Consent rules are enforced by the collector.

How quickly can I start?

Add one lightweight script, create the events you care about, and watch them arrive in the live stream. Framework and CMS integrations use the same event model.

Can I see the product before signing up?

Yes. The public interactive demo opens a populated leadmaps workspace, so you can inspect the product flow before creating an account.

Ready when you are

Measure the product. Respect the person.

Start with clean data, then grow into funnels, journeys, and attribution.

Create your free accountExplore the interactive demo